Our Firm
Our mission: to allocate the working day to its highest and best use, which is golf.
Who we are
Back Nine Holdings is a privately held firm with a simple model. The course is our office. The golf cart is our company car. The scorecard is our quarterly report. Our people do not "go golfing". They go to work, and work happens to have eighteen holes, of which we hold nine.
We are not a country club, a sports brand or a hobby. We are a holding company that takes the back nine extremely seriously.
History
- Founded On a Tuesday, at the turn, when a meeting was moved to "after the round" and never moved back.
- Year 2 Front nine placed under strategic review. Coffee moved to the beverage cart.
- Year 3 First thirty-six-hole day. Declared a company holiday, then a company standard.
- Year 5 Front nine fully divested. Firm becomes Back Nine Holdings.
- Today Nine holdings, two par 5s and the 2026 company-issued apparel program.
What we believe
| Principle | In practice |
|---|---|
| Long-term thinking | We never judge a round on the front nine. |
| Accountability | Every associate keeps their own scorecard. Pencils are provided. |
| Risk management | We lay up when the numbers say lay up. The numbers rarely say lay up. |
| Integrity | No mulligans. The board has denied every request since founding. |
| Presentation | Associates report in company-issued apparel. Collars are not optional. |
Leadership
Our partners prefer to remain on the course. Questions for the leadership team may be left with the starter.